AI Dubbing
Dubbing Period and Historical Content: Anachronism, Register, and What Not to Modernize
A perfectly natural, perfectly modern translation of a nineteenth-century speech is a translation of the wrong thing.
Practical ideas for global impact.
Clear, useful guides for teams creating multilingual video, audio, and learning experiences.
Voice AI
Filler Words, Breath, and Disfluency in AI Dubbing: Clean Them or Keep Them?
A dub with every um and false start removed sounds polished. A dub of an unscripted interview with every um removed sounds like a different person.
Localization
Choosing a Transcription Vendor Independent of Your Translation Vendor
Transcription accuracy is a ceiling on everything downstream. Buying it bundled with translation means you rarely get to evaluate it on its own merits.
Localization
Managing Terminology Across a Growing Language Portfolio
A glossary that works fine at four languages becomes unmanageable at twenty unless the structure underneath it changes first.
Translation Guides
Translate Video to Welsh: Mutations, Broadcasting Duties, and a Language That Is Growing
Welsh is one of the few minority languages in Europe with a growing number of speakers, backed by law that most companies underestimate.
Creator Growth
Turning One Piece of Content Into Video, Podcast, and Newsletter Across Languages
Most creators translate the same idea three separate times because video, podcast, and newsletter are treated as three different projects.
Creator Growth
Localizing Livestreams and Their VOD Afterlife
A three-hour livestream is not a localization target. The forty-minute VOD clip cut from it, published the next day, is.
Enterprise
Localizing Video Content After a Merger or Acquisition
A merger doesn't just combine two companies. It combines two glossaries, two vendor relationships, and two ideas of what the product is called.
Enterprise
Multilingual Crisis Communication: Localizing Video When There Is No Time
A recall notice translated a week late has already failed. Crisis communication needs a different pipeline built before the crisis, not during it.
Enterprise
Budgeting a Video Localization Program: Where the Money Actually Goes
Most video localization budgets are wrong in the same direction: they price the translation and forget everything else that has a cost attached.